Calluna Holistic Place
Branding & Website, 2021
This project presents the branding and website design for the healing studio called Calluna Holistic Place. It is a place for everyone who is looking for help, new directions, goals, passion, and self-development. Calluna Holistic Place is free from judgment.
The logo elements include sans-serif typography ( Brother 1816, Light), moon phases, crystals, and flowers. Website design is inspired by interior design styles: boho/earthy. I made sure to make the website intuitive and easy to use for the customers. I created illustrations for each of the services to make the design more abstract and pleasing to the eye.
App Design
Calluna Holistic Place App Development. It was very important to make sure that both app and website work well and are easy to navigate by potential clients. In the app version, I tried to keep the tabs view minimalistic and I have decided to only showcase 1 image at a time due to the resolution on the phone screen.
App Wireframe (top) & App walkthrough video (right)
Website
Calluna Holistic Place’s website design.
The goal of the website design was to make it look fresh, feminine and delicate. I have decided to use very light brown colours for the background to highlight the illustrations and product listings. I took the inspiration for the colour scheme from the logo design and the colours of the earth.
Tabs that I created:
Services & Products
Contact Us
About
Account
Social Media
Basket
Website walkthrough video
